Starbucks cafés have a distinct aura that has come to define what a coffee-house experience should be.
But can that café experience be translated into grocery stores, where Starbucks is increasingly selling its products? Yes, apparently.
Starbucks has unveiled an in-store kiosk that will have the dark-wood texture, lamps and logos consumers are used to seeing in one of the chain’s coffee shops.
The kiosks are being rolled out in U.S. grocery stores over the next few months according to an article by Huffington Post.
"The vast majority of coffee is still consumed at home and Starbucks is a very key part of the at-home experience, but we know there's much more that we can do,” the company’s director of channel development Joe Manning, said in the article.