Conagra appoints Reid Fenwick director of sales for Empire, Dollarama and Giant Tiger

Conagra Brands Canada’s Reid Fenwick has taken on the new role of director of sales for Empire, Dollarama and Giant Tiger.

He will report to Tim Lute, VP, commercial and customer leadership organization.

Fenwick brings more than 12 years of experience at Congara Brands, having held progressive roles across sales, strategy and customer insights.

Most recently, he served as senior commercial strategy manager, where he led strategy and execution across key national accounts. Prior to that, he was the team lead on both the Loblaw and Sobeys accounts. 

He also served as co-lead of Conagra Brands Canada’s Young Professionals Employee Resource Group, and was recognized as one of Canadian Grocer’s 2022 Generation Next Award recipients.