Empire expands partnership with FoodHero to reduce food waste
Empire Co. Ltd. is expanding its partnership with Montreal-based food waste app FoodHero.
Shoppers in Ontario, Atlantic Canada and Western Canada will gain access to discounts on surplus food at more than 500 participating stores.
The rollout began earlier this month at participating Sobeys stores in Ontario, followed by Sobeys and Foodland in Atlantic Canada from July 8 and Sobeys, Safeway, IGA West and Thrifty Foods in Western Canada from July 15.
READ: IGA and FoodHero partner on food waste app
FoodHero’s app connects consumers to local participating stores offering 50% discounts in English Canada and up to 60% in Quebec on select items across bakery, meat, prepared foods and dry goods.
"As a company committed to sustainability, we're excited to be partnering with FoodHero, a Canadian success story fighting against food waste. This partnership supports our commitment to reducing food waste, ensuring more food reaches family tables instead of landfills," said Kristi Lalach, SVP legal and sustainability, Empire, in a release.