Natural Products Expo West, slated to take place in Anaheim, Calif. from March 4 to 7, has been postponed amidst the international COVID-19 — coronavirus — outbreak.
In a statement published on the Expo West website, show producer New Hope said: "It is now clear, despite continued advice from local government and health authorities that the City of Anaheim remains open, that the majority of our Community want the show, but they do not want it now."
The four announcements New Hope has currently made are:
- Natural Products Expo West in March 2020 is officially postponed, with the intention to announce, by mid-April, a new date.
- It is New Hope's intention to work with all exhibitors and attendees on future credits and support, with particular focus on the many entrepreneurs and small businesses that are the heartbeat of this community, for whom it's going to stand up a rebate fund of $5 million targeted at their specific needs.
- It is New Hope's intention to deliver a Natural Products Expo West event before the summer to serve the community, either in Anaheim or a suitable alternative location.
- New Hope is already working on how to deliver a much-enhanced Expo East in September in Philadelphia, serving and supporting the community with the best show it has ever had on the East Coast.
The 40th annual Natural Products Expo West was expected to bring together more than 86,000 attendees from 136 countries.
A version of this article appeared at ProgressiveGrocer.com.