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Fresh Direct Produce Group sells Mike & Mike’s to co-founder

Company said it remains focused on pursuing further acquisitions
Jillian Morgan, female, digital editor for Canadian Grocer
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Fresh Direct Produce Group said it is focused on expanding across Canada and into the U.S.

The Fresh Direct Produce Group has signed a deal to sell organic produce distributor Mike & Mike’s to Mike Fronte, one of the company’s original founders.

Fresh Direct Produce said the deal supports Fronte’s desire to return to the business he co-founded in 2004. 

Vaughan, Ont.-based Mike & Mike’s distributes organic fresh fruits, vegetables, snacks, and grocery items to retailers across Eastern Canada, with a particular focus on Ontario.

“Mike & Mike’s has always been close to my heart, and I look forward to leading the company with the same dedication and passion that helped shape its foundation. We remain committed to delivering the highest-quality organic products and building lasting relationships with our customers,” Fronte said in a release.

For its part, Fresh Direct Produce said it remains focused on pursuing further acquisitions to support its expansion and growth across Canada and into the U.S.

“Mike & Mike’s has a proud legacy of excellence in the produce industry, and we are confident that under Mike Fronte’s leadership, the company will continue to thrive. This transition is an exciting opportunity for both organizations, and we look forward to seeing Mike &  Mike’s flourish,” stated Adri de Wet, president of the Fresh Direct Produce Group.

Fresh Direct Produce Group includes Fresh Direct Produce, Emperor Specialty Foods and Islands West Produce. It has distribution centres in Vancouver, Calgary, Edmonton and Victoria. 

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