Lay's donates $100,000 to food banks

8/31/2011

Lay's, a brand of PepsiCo Foods Canada, announced a donation of $100,000 to food bank associations across Canada.

“Lay’s has maintained strong relationships with Canadian farming communities for many years because we both share a common goal – growing potatoes, in our case, and providing food and snacks that Canadians can feel good eating,” says Claudia Calderon, senior marketing manager, Lay’s. “Canadian food banks work day-in and day-out to accomplish a very similar goal, and so it is our pleasure to be able to support the hard work that they’re doing to help feed Canadians in need.”

Canada’s provincial food bank associations are responsible for managing the operations of food banks in each respective province.

Lay's donation will be put towards such elements as the purchase and transportation of food items, the support of provincial programs, and in raising awareness for their cause.

More than 800,000 Canadians used food banks last year, the highest level on record yet, according to statistics from the Ontario Association of Food Banks. More than 50 per cent of these food bank users are young families.

The Lay’s donation will support the following provincial food bank associations:

·         Food Banks of British Columbia

·         Alberta Food Banks

·         Food Banks of Saskatchewan

·         Manitoba Association of Food Banks – Winnipeg Harvest

·         Ontario Association of Food Banks

·         New Brunswick Association of Food Banks

·         Feed Nova Scotia

·         P.E.I Association of Food Banks

·         The Community Food Sharing Association Inc.

·         Banques alimentaires Québec

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