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A new life for soda sales?

Coca-Cola's introduction next year of Coke Life might be a game changer
12/19/2013

Earlier this year, Coca-Cola launched Coke Life in Argentina. Sweetened with stevia, a natural ingredient, Coke Life has proven a hit with Argentinians.

Now, the brand appears poised to come to North America. Earlier this month, Coca-Cola’s chairman, Muhtar Kent, hinted the lower-calorie drink may hit U.S. stores next year.

Coke Life could be a game changer of sorts. Soda sales have fallen as consumers cut back on sugary drinks.

A pop sweetened with natural stevia might put the fizz back in sales, suggests a new report from Seeking Alpha.

Read the full story here.

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