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Nutritionist-approved snack delivery

NatureBox launches its nutritious snack delivery service in Canada
6/10/2014

A U.S. based nutritious snack delivery service is coming to Canada.

NatureBox says it will deliver nutritionist-approved snacks straight to homes. Shoppers can order online on the company's website.

Gautam Gupta, the co-founder and CEO of California-based NatureBox, said his company had received "countless request" from Canadians to set up shop. "We are thrilled to bring Canadian consumers easier access to better options,” said Gautam Gupta, co-founder and CEO of NatureBox.

The cost for a membership for Canadians is $19.95 per month plus $4.95 shipping.

NatureBox isn't revealing how many subscribers it has but said that it shipped over one million boxes in 2013 and is on track to ship three million boxes this year.

Following a short test, NatureBox said it will launch its full site in Canada including its full catalogue of over 100 options, its customizable Snack Pantry and the NatureBox Market, which allows consumers to purchase snacks without a membership.

This month, members will get a new selection of NatureBox's five most popular nutritionist-approved treats. For example, in June, members get peanut butter nom noms cookies, Big Island pineapple, vanilla macaroon granola, cheddar and onion sunflower kernels and sea salt pop pops.

One of the newest features in the service include the NatureBox Snack Pantry that uses data science to make snack recommendations based on a member’s taste preferences and dietary needs. It also allows members to choose what snacks they receive in their monthly NatureBoxes.

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