Rabba, Burnbrae Farms, Maple Leaf Foods make donation to Food Banks Mississauga

Companies join forces to donate eggs and ham ahead of Easter weekend
Jillian Morgan, female, digital editor for Canadian Grocer
rabba easter donation 2024
Eggs and ham were delivered by Rima Rabba (Rabba Fine Foods), Connie Goodhall (Burnbrae Farms), Charles Park (Burnbrae Farms), Holly Nonis (Maple Leaf Foods) and Stephen Carroll (Maple Leaf Foods). Photography courtesy Rabba Fine Foods

Who: Rabba Fine Foods

What: The grocer has joined forces with Burnbrae Farms and Maple Leaf Foods to donate eggs and ham to Food Banks Mississauga ahead of Easter.

Through the Rabba Roots Community Giving program, Rabba delivered 5,400 eggs and 250 pounds of ham.

“At Rabba Fine Foods, our commitment to serving our neighbours extends beyond our storefronts,” said Rima Rabba, co-leader of Rabba’s community giving program, Rabba Roots, in a press release. “We are privileged to collaborate with valued partners such as Burnbrae Farms and Maple Leaf Foods, who share our vision of making a positive impact in our communities.”

The long-standing partnership between Rabba and Burnbrae Farms, dating back to 1986, has led to the annual tradition of the Easter Egg Drop.  

“Partnering with Rabba for our annual Easter egg donation is an important tradition for us,” stated Margaret Hudson, president and CEO of Burnbrae Farms. "We value partners like Rabba who share our commitment to addressing the needs of local communities year-round by providing them with quality, nutritious food sourced from our local farms.”

“After years of collaboration with Rabba Fine Foods to support their community efforts, Maple Leaf Foods is proud to partner in this initiative to amplify the impact of the Easter Donation” added Stephen Carroll, customer business development manager at Maple Leaf Foods.

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