The hipster mason jar trend is reaching convenience stores.
Select 7-Eleven stores in the U.S. are jumping on the bandwagon with a novelty Slurpee cup – a 26-ounce plastic mason jar mug. The retro-cup is available in four colours – blue, green, orange and pink.
And what pairs perfectly with any Slurpee mug? A moustache, of course. Along with the jars, shoppers can purchase an accompanying moustache straw, which comes in four style and colours.
“People in our office have unofficially named the four mustache styles,” Laura Gordon, 7-Eleven vice president of brand innovation and marketing, said in a release. “The British, the handlebar, the Hogan after wrestler Hulk Hogan, and the Swanson, as in Ron Swanson, a character on NBC’s Parks and Recreation sit-com series played by Nick Offerman.
The straws and mason jar mugs will be available at participating 7-Eleven stores during the summer while supplies last.