With meat prices on the rise, vegetarian or vegan options might seem more appealing for the average consumer.
But according to a new study, forgoing meat is a temporary diet change for many shoppers.
The study, released by the Humane Research Council, says only one in five vegetarians and vegans maintain their diet – a full 84% eventually revert back to eating meat or other animal products.
From a cultural standpoint, the study also found more than 60% of former vegetarians and vegans disliked sticking our because of their diet and 58% didn't see it as part of their identity.
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