2025 Generation Next winner Vivian Yang

Vivian Yang is a rising leader at Loblaw. After studying economics at the
University of California, Berkeley and completing her master’s in data
science and analytics at McGill University, she joined Loblaw as an intern in 2021 and rose to senior data scientist in just four years.

Yang is recognized for her technical expertise, innovative thinking and—most notably—her ability to bridge the gap between business needs and advanced analytics solutions. “It’s my unique strength and my secret sauce to help me grow in my career,” she says.

A standout achievement is her role in advancing Loblaw’s Promo Optimization product. Yang led the development of a feature that streamlined workflows and boosted adoption, unlocking significant revenue and margin. She also led a six-person team at a recent agentic AI boot camp, developing a proof of concept for retail and merchandising data and services.

Yang also gives back to the grocery industry and community, volunteering at initiatives such as Women in Technology and Loblaw’s holiday giving and food bank programs. Through the Vector Institute, she mentors
students, international graduates and early-career professionals. “I want to give the learning and support I’ve received along this journey back to the student community,” she says.

See the full list of Generation Next 2025 winner profiles.

Profiles were published in the December 2025/January 2026 issue of Canadian Grocer.