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Introducing the Generation Next winners of 2025

Learn more about the grocery industry's rising stars
12/15/2025
The 2025 Generation Next winners at GroceryConnex

Bold thinkers, innovators, problem solvers and future leaders—this year's Generation Next winners have it all. These 37 standout young professionals are making waves in roles spanning sales, technology, marketing, product development and operations, and are proving that the grocery industry is in very capable hands.

For 15 years, Canadian Grocer has celebrated the industry’s brightest rising stars under age 40; we can’t wait for you to meet the class of 2025.

Click on the names below to learn more about this year's Generation Next winners.

Brett Arbique, Associate Director, Customer Sales Planning, Kraft Heinz Canada

Sarah Atteck, Brand Manager, Cereal, General Mills Canada

Zak Bannerman, Director, Strategic Marketing Partnerships, Sobeys Inc.

Georges Baydoun, Principal AI Engineer, Loblaw Companies Ltd.

Richard Bertrand, Customer Team Lead, Unilever Canada 

Maxime Bourget, Director of Operations and Transformation Projects, Sobeys Inc.

Tylre Brown, Director, Strategic Commercial Development, I-D Foods Corporation

Kelvin Cheng, Store Team Leader, Whole Foods Market, Kitsilano, Whole Foods Market

Derek Choy, Senior Manager, Sales Strategy and Insights, Restaurant Brands International 

Matt Dill, Director of Category Management, Fresh, Farm Boy 

Marleen Dimeski, Senior Marketing Manager, Emerging Brands (Snacking), Bimbo Canada

Rose Donatelli, Sales Director- Fluid, Lactalis Canada 

Koralie Dupont, Store Manager, Super C Mont Tremblant, Metro Inc.

Margarita Duque, Senior Key Account Manager, The Clorox Company of Canada

Daria Garlicki, Sneior Sales Leader, Mars Wrigley Canada 

Aurelie Goffinet, Senior Brand Manager, Marketing, Oikos, Danone Canada

Tyler Gubb, Senior National Account Manager, PepsiCo Canada

Alexandre Jacques, Director, Simplification and Optimization, Agropur 

Rory Johnston, Senior Director, Retail Sales, Sofina Foods

Jessica Kok, R&D Group Leader (Chocolate) North America, Mondelēz Canada

James Lam, Store Manager, Save-On-Foods, Grande Prairie, Alta., Save-On-Foods

Spencer Laprairie, Senior Manager, Category Development, Food Department, Federated Co-operatives Limited

Anuschka Malhotra, Customer Team Sales Lead, Campbell Company of Canada

Alison McFarlane, Private Label Manager, Farm Boy 

Laura Morrill, Marketing Director, Coffee, Nestlé Canada

Ariel Muir, Graphic Designer, Summer Fresh

Laken Pitts, Director, Pricing Strategy, Sobeys Inc.

Alicia Rhyno, Front-End Specialist, Food Basics, Metro Inc.

Matthew Robertson, Senior Manager, Demand Planning & Analytics, UNFI Canada

Anthony Salvador, Senior Business Development Manger, National Accounts, Conagra Brands Canada

Julia Semeraro, HR Manager, Vince's Market

Casey Spencer, General Manager, Central Kitchen, Longo's

Jacob Steele, Store Manager, Quality Foods Nanoose Bay, Quality Foods

Jesse Stratton, Senior Vice-President of Sales, The Crump Group

Daniela Taglioni, Director, Legal Affairs, Kruger Products

Vivian Yang, Senior Data Scientist, Loblaw Companies Ltd.

Mitch Yeatman, Category Manager, Grocery/Dairy/Frozen, Longo's 

Profiles were published in the December 2025/January 2026 issue of Canadian Grocer 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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