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Aurora Importing hires "MasterChef Canada" star as culinary head

Pino Di Cerbo joins importer and distributor
Jillian Morgan, female, digital editor for Canadian Grocer
pino di cerbo
Pino Di Cerbo. Photography via Aurora Importing inc.

Aurora Importing Inc. has named chef Pino Di Cerbo its new culinary head.

Di Cerbo brings a background in Italian cuisine to the importer and distributor of Italian food in Canada.

"We are excited to introduce a new member to the Aurora family, Pino Di Cerbo as our head chef,” said Joe Moscato, president of Aurora Importing, in a statement. "Chef Pino's diverse culinary expertise and creativity is  strongly rooted in Mediterranean cuisine, a perfect match with Aurora Importing’s authentic assortment  of quality food sourced from all over the world.” 

Prior to Aurora Importing, Di Cerbo was a top six contestant on MasterChef Canada. He went on to offer catering and culinary classes at his company, Cucina Rustica, and serve as the host of the VegHeadz and Global Veggies television programs.

Di Cerbo is additionally a private chef and two-time winner of MasterChef Canada Holiday and All: Star Family Edition.

"I am honored to join Aurora Importing Ltd. and collaborate with their team to showcase the best of  Italian cuisine," Di Cerbo stated. "I look forward to creating memorable culinary experiences and  sharing my passion for authentic Italian flavors with customers across Canada." 

Adding new members to your team? Getting a promotion? Starting a new job? Let us know. Send your submissions to digital editor Jillian Morgan. Please include a headshot when possible.

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