Is the era of skimpflation over? For years, major brands cut costs by changing recipes instead of prices. The problem is that consumers eventually noticed they were paying premium prices for increasingly generic food Jell-O is jiggling its way toward more natural ingredients Kraft Heinz Co. releases Jell-O Simply product line No Name still generates buzz nearly 50 years after its launch Loblaw’s discount private-label brand combines simplicity, affordability and a side of humour to win over Canadians Sponsored Hobbs Pickles' To-Go Pouches PepsiCo talks Bubly’s expansion into soda category with Bubly POP Sean Cauterman, marketing director, growth brands, discusses 'natural next step' for Bubly brand Got2b Curled Silk Protein A fresh perspective: The people and produce of 2026 CPMA Colour and variety abounds at the annual trade show and convention Gatorade, inventor of the sports drink, is getting a rebrand targeting non-athletes Change reflects consumers’ booming interest in beverages with perceived health benefits Walmart reveals Great Value rebrand Retailer reimagines its flagship private label 1 2 3 Next Last