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Check this out: Rice Krispies on-pack notes for autistic kids


Kellogg's Rice Krispies Treats has created "sensory love notes" designed specifically for children with autism.

This is an extension of the Rice Krispies Treats Love Notes effort that launched in 2017 with writable wrappers that allowed parents to send their children encouraging messages in their lunchbox. And last year the brand created love note stickers written in Braille.

For this year's campaign, heart-shaped stickers made with fleece, faux fur, satin and velour can be placed on the snack package to offer a more tactile experience.

Check it out:

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