11/04/2021 Claude Carvalho moves into newly created role with UNFI Canada After four years with the company, Carvalho steps into the director customer experience & sales operation role Canadian Grocer staff Claude Carvalho UNFI Canada appointed its first-ever director customer experience & sales operation. Claude Carvalho moved into the role Oct. 25 and reports to Joanne Hillion, vice-president sales. Carvalho, who has been with the company for four years, is now responsible for leading UNFI’s customer care team, inside sales as well as the sales planning & operations team. Carvalho’s Canadian CPG experience includes roles of increasing responsibility with Johnson & Johnson, Nestlé and PepsiCo. Adding new members to your team? Getting a promotion? Starting a new job? Retiring? Let us know. Send your submissions to online editor Kristin Laird. Please include a headshot when possible.