JLo, A-Rod launch frozen meal line at Walmart
Jennifer Lopez and Alex Rodriguez have introduced a line of affordable frozen meals at Walmart.
The power couple is backing Tiller & Hatch Supply Co., a company that offers ready-to-cook frozen meals designed for an electric pressure cooker, with ingredients that create artisanal pastas, hearty stews and soups.
The frozen food line is made up of meals that can be prepared in an electric pressure cooker
Both Lopez and Rodriguez are committed to making health and wellness a central part of their lives and are excited to offer an affordable meal option to all families, according to a press release announcing the line.
Tiller & Hatch meals can feed a family of four for less than US$12. Consumers can choose between the subscription delivery option--four, six, or eight meal bundles--or they can purchase in-store at Walmart.
A portion of the proceeds from all sales will benefit a variety of shelters and charities working to fight hunger.