Lactalis Canada supports Kids Help Phone with annual campaign

Lactalis Canada yogourt brands have teamed up in support of Kids Help Phone as part of the annual Snack, Give & Win campaign.

The company’s iÖGO, iÖGO nanö, Astro, Olympic and siggi’s yogourt brands will donate $40,000 to Kids Help Phone in support of children and youth mental health. 

As part of this year’s campaign—running August 5 to September 29—consumers will have the chance to win $5,000 by purchasing a Lactalis Canada yogourt and uploading their receipt to snackandgive.ca.

“With this latest iteration of ‘Snack, Give & Win,’ we’re not only going beyond on-shelf deals to generate value for our consumers—particularly during the busy back-to-school period—but supporting the critical work of Kids Help Phone focused on youth mental health and wellbeing,” said Adrienne Pagot-Gérault, general manager, Yogourt & Cultured Division at Lactalis Canada, in a release.

The Snack, Give & Win campaign is supported through multi-channel social media, in-store promotion and coupons at grocery chains across the country. 

Lactalis Canada has been a founding partner of Kids Help Phone for 35 years.