Shopper Marketing

From fresh and natural to locally produced, the cheese category is in the midst of a renaissance thanks to product innovation and knowledgeable front-line staff.

Grocery stores are always performing.

Here's the surprising thing about Asda's much-hyped price guarantee: It has given the company free rein to talk about something other than the cost of groceries.

Jams are going all-natural and healthy as consumers look for just-like-mom-made-it products

Meet the newest supermarket employees: mommy bloggers

Let's take an inside look at private label products and examine the opportunities, both for retailers and manufacturers.