Since the Healthy Together campaign began in 2022, Metro has donated more than $9.1 million to the three organizations. Photography courtesy Metro Inc.
Who: Metro
What: As part of its third annual Healthy Together campaign, Metro has donated nearly $3.1 million to its three partners: Food Banks of Quebec, Feed Ontario and Food Depot Alimentaire in New Brunswick.
The funds include the renewal of Metro’s corporate donation of $1.05 million.
Since the Healthy Together campaign began in 2022, Metro has donated more than $9.1 million to the three organizations.
"The issues of food insecurity and access to basic necessities unfortunately continues to grow and affect more and more Canadians. Healthy Together is one of the many initiatives we have put in place to make a real difference in our communities. This campaign, which reflects our purpose to nourish the health and well-being of our communities, provides an important helping hand at this time of year, when food banks were in great demand during the holiday season," said Marie-Claude Bacon, VP, public affairs and communications, Metro, in a statement.
In November and December, customers of Metro, Super C, Food Basics, Adonis, Première Moisson, Jean Coutu and Brunet banners were invited to donate when paying for their in store purchases. All funds raised are redistributed locally.
Among other initiatives, Metro launched its Shared Kitchens project last fall in collaboration with Food Banks of Quebec. The first edition will see the implementation of eight shared kitchens across the province.
In addition to its financial support, Metro also supports local food banks through its One More Bite program, which donates quality unsold products recovered from its 504 participating food stores in Quebec and Ontario, and its distribution centres.
In 2024, over 8.5 million kilograms, the equivalent of more than 17 million meals or $78.8 million in food donations, were redistributed in communities by Food Banks of Quebec, as well as Feed Ontario and Second Harvest in Ontario.