New CPMA logo unveiled


The Canadian Produce Marketing Association (CPMA) unveiled a new logo last week at the closing gala of its annual tradeshow and conference in Calgary.

CPMA President Ron Lemaire said in a release: “This Association is a strong voice in the produce industry. We’re pleased to offer a new look that reflects our endurance and builds on it to establish a fresh and distinctive identity. We are grateful to the many industry stakeholders who participated in the process though committee and focus group work.”

Over the past year, the association has undertaken a comprehensive strategic renewal exercise that included maximizing value for its members and offer more support to the industry.

CPMA will adopt the new brand gradually over the coming year as the overall renewed corporate and governance strategies are also implemented.

View the new logo below.

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