Partake Brewing has promoted chief commercial officer Evan Cohen to president and CCO.
Cohen will oversee marketing, sales, innovation, brand partnerships and finance for the non-alcoholic craft beer brand.
Director of Marketing Sara Ross is promoted to vice president of marketing, reporting to Cohen.
Ted Fleming will continue as founder and chief operating officer.
“We’ve hit an exciting inflection point in our growth and consumer demand,” Fleming said in a statement. “Elevating Evan to his new role is a reflection of this growth and will most certainly help us achieve our business goals. Sara’s promotion is a recognition of her work leading our marketing efforts and latest rebrand.”
Partake Brewing, now distributed in 22 states, said it’s continuing to build its sales and marketing teams in the United States and Canada.
Cohen has more than 25 years of business experience, primarily in beverage alcohol, fast food and advertising. Prior to Partake Brewing, he held roles at Leo Burnett & Bates USA advertising agencies, The Burger King Corporation, Coors Brewing Company, SAB Miller, MillerCoors Brewing Company, and 375 Park Avenue Spirits, a division of The Sazerac Company.
Ross joined Partake in July 2022, since taking the lead on the rebrand project and building out trade marketing strategy and execution.