Philadelphia whips up a new identity as the ultimate dip
New campaign for Philadelphia Whipped Cream Cheese highlights its light-as-a-cloud texture
Skip the complicated dips.
That’s the message the Philadelphia cream cheese brand is reinforcing through a new advertising campaign launched on Tuesday, in support of its whipped cream cheese spread.
Campaign creative, including a series of videos, shows just how easy everyday snacking can be with Philadelphia Whipped Cream Cheese—fluffy, creamy (as light as a cloud!) and ideal for dipping crackers, veggies, and more, without the runny mess.
The campaign was developed by Rethink, with media handled by Carat and PR and influencer support from Heads+Tales.
