Skip and Food Banks Canada expand sixth annual Giving Tuesday campaign
Who: Skip
What: The food delivery service is partnering with Food Banks Canada for the sixth annual Giving Tuesday campaign.
The campaign is building on its support of Toronto’s Daily Bread Food Bank and expanding to Calgary, supporting the Calgary Food Bank, and Winnipeg, supporting Harvest Manitoba.
According to Food Banks Canada's latest HungerCount report, there will be close to 2.2 million visits to food banks in November. Food bank visits have doubled in six years.
"The growing demand for food banks reflects the urgent challenges that people in Canada are facing today," said Kirstin Beardsley, chief executive officer of Food Banks Canada. "We're deeply grateful for our ongoing partnership with Skip, now in its sixth year. Their generous support and creative initiatives, like this year's continued doorstep pickup program, are making a tangible difference for people in Canada who depend on food banks to help them through tough times."
For the first time, Skip employees will be volunteering to collect food donations in Winnipeg, Calgary, and Toronto.
On Dec. 2, residents in all three cities can schedule a non-perishable food pick-up from their doorstep. For every pick-up scheduled, Skip will match the donation with $100 to Food Banks Canada, doubling the impact for local communities.
From Nov. 25 to Dec. 2, all monetary donations made to Food Banks Canada's Giving Tuesday campaign will also be matched by Skip, up to $100,000, for a total of $200,000 in support nationwide.
The 2024 campaign saw more than $1.6M raised for Food Banks Canada which enabled 3.2 million meals.