Skip to main content

Walmart Canada boosts ad capabilities for sellers

Retailer launches new ad platform
Jillian Morgan, female, digital editor for Canadian Grocer
EATONTON, GEORGIA - DECEMBER 6 2023 : Exterior view of Walmart store logo sign. Founded by Sam Walton in 1962, Walmart operates a chain of discount retail and grocery stores.; Shutterstock ID 2397538243
The platform is powered by Walmart Connect.

Walmart Canada is expanding ad capabilities for Marketplace sellers.

The new Walmart Ads Platform allows sellers to purchase sponsored product ads on Walmart.ca and the retailer’s app.

Sellers can manage campaigns directly with an auction-based marketplace and access analytics to track performance.

The platform is powered by Walmart Connect. 

Advertisement - article continues below
Advertisement
X
This ad will auto-close in 10 seconds