Walmart Canada introduces delivery subscription program

Walmart Canada is growing its e-commerce offering with a new subscription program, Delivery Pass.

Canadians can shop more than 65,000 items, including groceries and general merchandise, for $8.97 a month or $89 a year. The program offers unlimited, free next-day delivery, or customers can upgrade to same-day or express delivery at a discounted cost.

Ottawa-based customers can sign up for and access Delivery Pass as of today (July 4). Toronto, Montreal and Vancouver launches will follow before the program rolls out across the country later this summer.

"Canadians don't have to choose between fast, convenient delivery and our everyday low prices. We're transforming our omnichannel offering to better serve Canadians, aiming to build the most efficient, consistent and affordable way to shop in Canada," said Laurent Duray, chief e-commerce officer, Walmart Canada, in a statement. "Delivery Pass is going to be a gamechanger for Canadians by giving them the products they need, when and how they want them, at the best prices."