Watch this: Pepsi Canada partners with Alessia Cara for Super Bowl LX ad
The ad spot puts a spin on its “The Joy of Cola” jingle
Super Bowl LX is right around the corner and Pepsi Canada is joining the ad line-up.
Pepsi Canada is putting a spin on its “The Joy of Cola” jingle with Canadian singer-songwriter Alessia Cara. The ad spot aims to "celebrates the small moments of joy experienced by Canadians from coast to coast," states a press release.
The full campaign will run nationwide across broadcast and digital platforms, including 30-second English and French TV spots, a 15-second spot and six-second digital-focused assets.
Watch the 15-second spot below:
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