Bel Group Canada has made two appointments to its team.
Denis Michaud and Anne-Laure Coussot join the company as VP of sales and VP of the Growth fruit category, respectively.
Michaud brings more than 20 years of experience in the Canadian food industry to the role, with experience in sales, strategic planning and go-to-market strategy. He began his career at McCain Foods in customer development before building his experience in sales at other companies including Weston Foods and Nexus Foods. At Bel Group Canada, Michaud will be responsible for the sales team across both the cheese and fruit categories.