Hershey's launches first-ever plant-based chocolate bars in Canada

Hershey Canada is launching its first-ever plant-based chocolate bars in Canada.

The Hershey’s Oat Made vegan bars are available in two flavours, Creamy and Almond & Sea Salt. 

"Hershey’s Oat Made bars are everything you love about milk chocolate… except the milk," said Carly Cowman, brand manager, Hershey Canada, in a statement. "Our product development team did an unbelievable job at delivering the smooth and creamy texture that we know Canadians love and expect from Hershey’s in our first-ever plant-based bar." 

Made using oat flour in lieu of dairy, the bars are vegan, non-GMO Project Verified and have no artificial flavours.

"The plant-based category continues to see incredible growth, and today, one in four Canadians are actively seeking more plant-based options in their diets," stated Cowman. "Whether you're a vegan or vegetarian, or simply looking for more choice in the chocolate aisle, Hershey’s Oat  Made bars offer an amazing and delicious alternative that don't compromise on flavour."