Kruger Products embarks on new decade of sustainability with Reimagine 2030

Kruger Products has launched its next 10-year sustainability strategy, Reimagine 2030: transformative growth and sustainable innovation. The company is prioritizing the environment and its social impacts to make everyday life more comfortable and to address some of this generation’s most pressing issues.

“Through relentless innovation, we are reimagining our future,” says Steven Sage, VP, Sustainability, Kruger Products. “We are building a future with resilient ecosystems, stronger communities and an even more engaged workforce. Only with this combination can we create a healthier planet for all of us.”

Reimagine 2030 has four pillars: Planet Positive, Products Empower, Employee Impact and Community Embrace. The company set four targets:

• To utilize 100% third-party certified fibre. To reduce Scopes 1 and 2 greenhouse gas emission intensity by 25%*.
• To reduce water consumption intensity by 50%*.
• To reduce virgin plastic packaging in branded products by 50%†.

Kruger Products has a legacy of sustainable development accomplishments, but it recognizes that it can go further, do even better and make an even stronger impact. Through Reimagine 2030, it is embedding sustainability into every decision it makes and into every action it takes, so it becomes an even stronger part of its DNA. The decisions and actions taken today will shape the world of tomorrow.

Visit Kruger Products’ website to learn more about how it is reimagining the future.

_{*From 2009 Baseline Levels}

_{†From 2020 Baseline Levels}