Clover Leaf targets young professionals with new Toppers line Promotes new tuna products with sampling events and digital marketing P&G struggles to boost sales Cutting costs and slimming down number of items has proven to be a painful process Coke's profits fall as company works to cut costs Fizzy soda remains company's biggest business, but that may be changing Schneiders rallies together Blue Jays fans Hot dog brand shows its support with a new kind of rally cap The rise of the value-driven consumer Giving shoppers the lowest price ma not give you the best lift in sales We perceive brands the same way we look at faces (study) New study finds that people assess brands using the same psychological mechanisms they do for appraising faces Scotties says tissues aren't just for cold season Tissue brand turns wordsmith for Quebec-based creative Tostitos turns tweets into recipes PepsiCo brand connects with moms through online recipe generator Shopper Futures: Using Wi-Fi to track customer behaviour Turnstyle Solutions' Ryan Freeman on monetizing an established Wi-Fi network SodaStream shows the convenience of homemade sparking water First Canadian ad campaign looks to consumers think differently about drinking water First Previous 278 279 280 281 282 Next Last