Tim Hortons has launched a selection of nostalgic apparel.
Limited-edition sweaters, t-shirts, joggers and more are available in three collections via the company’s new shopping website, TimShop.ca.
Inspired by the Tim Hortons’ branding of yesteryear, the “Always Tims” collection includes a hoodie, t-shirt, mesh-back hat and an old-school lunchbox featuring the vintage Tim Hortons logo.
The “Always Fun” collection features a modern and colourful selection of pieces, including novelty crewnecks in pink and electric blue, as well as Double Double-inspired loungewear.
Finally, the “Always Fresh” collection presents a contemporary set of classic essentials inspired by Tim Hortons Original Blend Coffee featuring the “Always Fresh, Always Delicious” tagline and an embroidered red patch design.
"There are so many Canadians from coast to coast to coast who have told us they would love to see more apparel from us that celebrate the nostalgic look of Tim Hortons and a more modern reflection of the brand today," said Markus Sturm, senior vice president of consumer goods, digital and loyalty at Tim Hortons, in a statement.
Tim Hortons says it will also have a limited-edition National Coffee Day (Oct. 1) merch drop available at TimShop.ca later this month.