Joel Gregoire
ARTICLES BY THIS AUTHOR
- 1/9/2022
Elevating frozen meals
With the lines between dining in and dining out continuing to blur, there’s a growing appetite for higher quality frozen meals - 10/11/2021
Avoiding the fate of the dinosaurs
With the work-from-home trend likely to continue post-pandemic, grocers and restaurants alike will need to adapt to the new reality - 6/27/2021
Immunity matters
In unpredictable times, Canadians are focused on looking after their health - 5/12/2021
What brands stand for matters more than ever
Brands need to have clear positions on social and environmental issues and show how they can be a force for good, says research - 12/20/2020
Solving for mealtime
Meal solutions matter more to consumers now, and they’ll continue to post-pandemic - 5/21/2020
Cause for concern
As Canadians increasingly consider environmental impact, companies must work to win their trust - 12/17/2019
High times for cannabis?
Understanding how Canadians relate to cannabis and edibles is crucial to success in the category - 10/2/2019
The future of food in Canada
As Canada becomes increasingly multicultural, building an international foods strategy is critical - 6/27/2019
Primed for growth
New research shows broad support for plant-based alternatives among Canadians, but more transparency in the category may be needed - 4/1/2019
Riding the wave of convenience
Technology is ushering in a whole new set of tools to make the grocery shopping experience easier
