Donated products include The Laughing Cow Cheese Dippers and GoGo SqueeZ fruit sauce pouches.
Who: Bel Group Canada
What: The company has donated close to $200,000 worth of products to Food Banks Canada’s After the Bell program.
Donated products include The Laughing Cow Cheese Dippers and GoGo SqueeZ fruit sauce pouches.
The After the Bell program is dedicated to addressing food insecurity during the summer months when school-based food programs are not available.
"Bel Group Canada is deeply committed to making a positive impact through sustainable, concrete actions," said Marie-Ève Robert, VP, marketing and CSR, Bel Group Canada, in a release. “Part of our values for over a century, we have a strong desire to support initiatives that contribute to food security in Canada. Our contribution to the After the Bell program is part of our ongoing efforts to offer healthy and responsible food to all."
In 2023, Bel Group Canada donated $1.6 million in products, and $100,000 to support programs like After the Bell, totaling $1.7 million. Employees also took part in volunteering activities at Moisson Montréal and La Tablée des chefs in Montreal, in addition to helping pack After the Bell food packs in Mississauga.