Buddha Brands – maker of Thirsty Buddha Coconut Water and Sparkling Coconut Water, Thirsty Buddha Soda and Hungry Buddha Bars – is unveiling a brand refresh.
The plant-based beverages and snacks company says the change will make it easier for consumers to “identify and connect” with their products.
As part of the refresh, the company has launched a national contest that offers consumers the chance to win a trip for two to Costa Rica.
"We believe in the power of taste and quality, and our brand refresh reflects our dedication to delivering products that are clean and also incredibly delicious," said Nora Collins, marketing director at Buddha Brands, in a statement. "Our revamped packaging celebrates flavours and presents a unified look that resonates with consumers across our diverse range of products."