Marketing Tactics

The maker of Canada Dry ginger ale has agreed to pay more than $200,000 to settle a class-action lawsuit launched by a B.C. man who alleged he was misled by marketing suggesting the soda had medicinal benefits

Ottawa-based e-commerce company added a record number of merchants looking to strengthen their online platforms

With the constant uncertainty and change that is prominent in a COVID-19 environment, it is vital that we look towards the face of this new reality and consider how we might adapt upcoming fall and winter celebrations.

For its second annual competition, the grocer is asking post-secondary design students in Ontario and Quebec to share packaging ideas and strategies for its private-label coffee

Customers in Manitoba, Saskatchewan and Alberta can now access exclusive deals

FreshSpoke for Home is catering to locally conscious shoppers in Simcoe, Muskoka and York Region

Buy tickets today for this must-attend virtual event taking place Oct.

In a new Q&A series, we talk to indie leaders about resilience, evolving consumers and standing out from the crowd