Marketing Tactics

It’s amazing how bad design in a supermarket can stick out like a sore thumb

With cases of diabetes rising fast, grocers are coming up with ways to educate consumers

Cleaning tools that promise less muss and fuss in dreaded household chores are driving the category

You think you know what today’s women want.

Shoppers show different emotions in different stores.

It’s time to take your flyer beyond dollars and cents and tell customers what makes your store special

Let's cut through the hype to find out what effect Target's entry into Canada will mean for grocery

No longer just side dishes, fruit and vegetables are driving the main course.

This year's 10 Community Service Award finalists prove that Canadian grocers go to extreme lengths to lend a helping hand

Quebec’s Provigo is crying out for help from the new president of Loblaw

Reading through the names of past recipients of the Golden Pencil Award is like going through a who’s who of Canadian grocery industry history: Sam Steinberg, Anthony Longo, David Sobey and Wallace and Harrison McCain.

Most new products flop.