How to reach today's multicultural shopper Ethnic Consumer Insights conference looks at best practices when it comes to marketing to the ethnic consumer Miss Vickie's pairs with wines again in new campaign Loblaw names new creative AOR to focus on PC Brand Activia shakes things up with big campaign New ads in Canada feature singer Shakira and, of course, belly dancing Hey Montreal grocers: get ready for the new ethnic consumers Arab and Hispanic shoppers are becoming a force in the province's biggest metro market Weetabix wants to know what you're made of Low-profile cereal brand launches ad campaign to bolster sales Milk sales: a little marketing and cookies to the rescue? Milk sales are falling but some clever in-store marketing might help Ethnic conference offers what's hot in multicultural marketing From the latest Nielsen stats on ethnic consumers, to the exclusive ethnic retailer panel, this year's conference offers insights into your future consumers Spongetowels goes back to Top Chef Kruger's Spongetowels is expanding its sponsorship of the cooking reality show with a new campaign Can cans become cool again? The old-fashioned food tin is losing its appeal. Ontario's PR battle over suds in corner stores The Beer Store risks a public backlash in its row with c-stores Lay's 'do us a flavour' contest is back after blockbuster debut This year Canadians can choose from three potato chip styles for their flavour ideas First Previous 52 53 54 55 56 Next Last
