Summerween trend pushes Halloween candy sales earlier Mars “Tricks, Treats and Trends” report finds over half of shoppers now think of Halloween as a multi-month affair New labels, tighter budgets and functional claims are reshaping what families pack for school Nutrition, convenience and value are increasingly shaping decisions Defining the 2026 back-to-school shopping season Price pressure, promotional demand and digital tools are fuelling a more competitive retail environment Sponsored Lunch solutions that sell: Protein-packed choices kids will eat Canadian Beef is a nutritious option for school lunches The dynamics of back-to-school shopping Parents prioritize price, reviews and convenience Back-to-school shopping: Which retailers are winning food dollars? Latest Field Agent survey finds stock-up stores still capture the biggest share of wallet Back-to-school boom: How to win the lunchtime crowd From crunchy snacks to protein-packed bentos, tap into the trends that can help boost back-to-school sales