Marketing Tactics

CoolWay’s founders are heating up the freezer aisle with their low-cal, high-protein ice cream

Connectivity and sustainability top the list of trends impacting the industry

University will use funds to introduce a scholarship program and grow its faculty

Big box retailer has more than tripled its store count since 1994

Ottawa-based retail continues its cross-country expansion with the opening of its 250th store

From different types of licences to rules around taste tests, some are finding the edibles market tough to navigate

For Ian Walker, it’s not just about making healthy, organic snacks—it’s about making a difference